Coca-Cola x Gallaudet University

For over a century, we’ve poured, sipped, spilled, shared and ultimately enjoyed Coke. But, never signed.

So for Coke’s 139th birthday, the brilliant students of Gallaudet University gifted Coke an official ASL name sign, inspired by the brand’s ribbon.

To tell everyone, we reimagined arguably the most iconic ad from the brand, Hilltop. But this time, in American Sign Language.

Dir: Nick Bentgen